Why Unilever are the greatest marketers (company?) on the planet right now . . .

Ok that may be taking it a little far I suppose but really they can’t be far off. Following the massive success of the Dove Real Beauty Sketches campaign that has been hailed as one of the greatest campaigns in living memory it has now started Project Sunlight. If you haven’t seen Dove sketches then … Continue reading Why Unilever are the greatest marketers (company?) on the planet right now . . .

Blackberry just love to lose . . . AT EVERYTHING!

There is a simple reason that literally not one of the 1.3 billion Chinese people in China has a Blackberry, because they are really shit. Plain and simple. Blackberry are another example of a company that took its prominent market position for granted, assuming its market and consumers would never change and so before it … Continue reading Blackberry just love to lose . . . AT EVERYTHING!

The FACEBOOK IPO and why you will live to see that you are an idiot . . .

About a year ago there was this product called ‘power balance’. I’m sure you remember it, you probably bought one but are too ashamed to admit it now aren’t you? Well the story of this piece of rubber, made in China and slapped with a hologram sticker, was that it improved everything from your golf … Continue reading The FACEBOOK IPO and why you will live to see that you are an idiot . . .

The Freedom of information bill for dummies . . .

So you know North Korea right? Venezuela yes? Zim huh? Well now that I’ve hopefully scared you somewhat let’s get going – oh wait one more, Nazi Germany! Everyone with me? So in short the new info bill says the following . . . the government in order to protect, national security (what f*#king national … Continue reading The Freedom of information bill for dummies . . .

Ban alcohol and it’ll do nothing but waste time and money!

Once again the South African government has astounded me with how it chooses to spend its time (I mean other than misappropriating tax payers funds). First it was the time spent deciding to ban cigarette advertising. Now this was a quickie, cause pretty much the rest of the world had done it, but then they … Continue reading Ban alcohol and it’ll do nothing but waste time and money!

Are social media experts the best con-men and women so far?

I was sent this article this week and I must say I really enjoyed it! I loved the way violent abuse and anger that spewed out of this article like the lava from Mordor! It also may have been the fact that the abuse was thrown at a new generation of ‘social media experts’ that … Continue reading Are social media experts the best con-men and women so far?

Finally giving the customer what they want . . .

At last some genius person in marketing worked out how to sell more lingerie to men! Not that this was rocket science people I mean really – stripping to get you to buy stuff? IS that really the most complicated thing to come up with? It’s not that most men want to see other chicks … Continue reading Finally giving the customer what they want . . .